There are several types of animation styles used in film, TV, and online marketing. If you’re selling a product, promoting your brand, or just telling your story, it does matter what style of animation you use.

So, what type of animation should you use? In our list of animation examples we answer that question. You can see how we’ve used different animation styles to achieve the desired goal. We’ve limited our selection to the most common styles we use for businesses and nonprofits.